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Svelty
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Svelty is a small, obsessive team of marketers, editors, strategists and performance nerds — built specifically for interior designers, modular studios, furniture brands and real estate developers.
Most marketing made for interior and real estate brands ignores the category. It looks like every other agency template, pushes generic "lifestyle" content, and measures vanity when the founder actually needs site visits.
We started Svelty because we'd watched that happen too many times. Every reel we shoot, every caption we write and every rupee of ad spend is tuned to a single question: does this move a scroller one step closer to a site visit? If the answer is no, we cut it.
The result is a body of work that feels considered — and a set of numbers that would usually only belong to brands ten times our clients' size.
We don't drop into your Instagram and hope for the best. Every engagement starts with a short discovery sprint — category research, audience mapping, audit of your current feed and funnel — so by the time we're shooting, the strategy is locked.
From there, create, distribute and convert run on a weekly cadence. You get a single point of contact, a transparent dashboard, and numbers you can actually defend in a board meeting.
Interior, real estate, decor, lifestyle. If we can't name your competitors in five seconds, we're not the right studio for you.
A reel isn't "content." It's a hook, a body, a CTA. If the CTA is missing, we go back to the edit.
Volume is a commodity. Quality is what pulls a scroll to a stop.
Cost per qualified lead, revenue attribution, creative test outcomes. No vanity dashboards.
You speak to the person actually steering your account. Every week. No exceptions.
A feed that compounds beats a feed that performs once. We optimise for the year, not the weekend.
They understood our design language within a week and built us a feed that actually looks like our studio. The DMs started filling up in month one.
Svelty runs our content, our ads and our lead pipeline. We stopped worrying about marketing and started focusing on the projects.
They don't send reports — they send revenue. The quality of leads is what changed for us.
Our reels started hitting the algorithm in the third week. We'd never seen our work perform like that before.